Loews Sapphire Falls Resort
Universal Orlando
Orlando, FL
Days
Hrs
Min
Sec
March 11-14, 2024

SCHEDULE OF EVENTS

Monday, March 11, 2024

7:00am - 7:00pm
Registration Open
8:00am - 12:00pm
Rules of Profit (FL CE Course)
Caicos 6
SOLD OUT
Unlock the secrets to financial success in this session focused on mastering the rules of profit. Before you can build wealth, you must ensure your business is profitable. Whether you're a seasoned entrepreneur or just starting, learn the essential principles that lay the foundation for a prosperous business.

FL CE Course 4 Hours GEN
30 Participants Maximum - SOLD OUT
Additional Fee Required
Ruth King
Ruth King
Profit & Wealth Guru Ruth King is a nationally recognized home/business services consultant, author, and HVAC license holder. She is the Founder of FinanciallyFit.business, Channel Manager for HVACChannel.tv, and the President of Business Ventures Corporation. For the past 30+ years, Ruth has been instrumental in helping contractors grow profitably through consulting, speaking, training, books, and Operations Manuals.
8:45am - 10:30am
Executive Committee Meeting
Turks 5
9:00am - 5:00pm
Association Leadership Workshop
Turks 6
11:15am - 4:00pm
Board of Directors Meeting
1:00pm - 5:00pm
Rules of Wealth (FL CE Course)
Caicos 6
SOLD OUT
Many business owners worry about profits and ignore business wealth building, but a business needs both. Without building wealth, the business can still go bankrupt. Unlike books that solely focus on building personal wealth, Profit or Wealth? gives business owners clear, no-nonsense, and simple rules to build business wealth, which can translate to personal wealth.

FL CE Course #0613260 BSP 4
30 Participants Maximum - SOLD OUT
Additional Fee Required
Ruth King
Ruth King
Profit & Wealth Guru Ruth King is a nationally recognized home/business services consultant, author, and HVAC license holder. She is the Founder of FinanciallyFit.business, Channel Manager for HVACChannel.tv, and the President of Business Ventures Corporation. For the past 30+ years, Ruth has been instrumental in helping contractors grow profitably through consulting, speaking, training, books, and Operations Manuals.
2:00pm - 5:00pm
10X Sales Essential Workshop: Heat Up Your HVAC Sales!
Grand Caribbean 1-3
In this workshop, learn proven HVAC sales strategies for handling objections. Through live role-play sessions, you'll gain practical skills and word tracks to empower your sales team and techs to handle any objections, ensuring an immediate impact on revenue. Don't miss this opportunity to enhance your sales approach and unlock the full potential of your HVAC business!

*Must pre-registered and be a qualified business owner/VP of Sales (120 seats available)
Dave Robards
Dave Robards
Dave Robards brings a decade of experience with Grant Cardone, specializing in securing multiple 7-figure training contracts. As a 10X Sales Essentials workshop trainer and Closing Trainer at the 10X Business Summit, he leverages his expertise to drive success. Dave's journey from high school dropout and paycheck-to-paycheck earner to Million earner showcases his remarkable commitment and achievements in the business world.
6:00pm - 7:30pm
ACCA Awards Reception
Grand Caribbean 6
ACCA 2024’s Awards and Welcome Reception! We are thrilled to celebrate some of ACCA’s finest members. This session is all about the people in the industry who are the most innovative, are having the biggest impact on the HVACR industry and their communities, and are seen as the best of the best that ACCA and the industry have to offer.
Barton James, ACCA
Barton James, ACCA
Barton James is the President and CEO of the Air Conditioning Contractors of America (ACCA). Prior to joining ACCA in 2016 as Senior Vice President of Government Relations, he served as the Executive Director of the National Mitigation Banking Association, Director of Advocacy for the Land Trust Alliance, and Director of Public Policy for Ducks Unlimited. During this time, he designed and implemented strategic plans, built political advocacy campaigns, and directed lobbying activities to establish, maintain, and improve relationships with key policy makers.

Barton has also worked as a staffer with the late Congressman Jay Dickey, a political operative, and served as a political appointee in the Bush Administration at the United States Small Business Administration, the United States Department of Agriculture.

Barton grew up and received his education in southern Arkansas. He currently lives in Arkansas with his wife, Danielle, and twin boys, Palmer and Preston.
Sarah Michel, Velvet Chainsaw
Sarah Michel, Velvet Chainsaw
Sarah Michel is an Experience Architect who has been working in the meetings industry for over 20 years to create dynamic audience experiences. Her vast knowledge of next-generation learning and facilitation skills help design dynamic meetings that guarantee more participation, opportunities for networking and peer-to-peer interactions to assure a return on attendance. Sarah is Vice President of Professional Connexity for Velvet Chainsaw Consulting helping organizations deliver on the networking promise at face-to-face meetings. She is a Certified Speaking Professional (CSP) awarded by the National Speakers Association and a nationally recognized expert on networking and the creator of the NetWORTHing® process. Sarah has keynoted and facilitated for audiences and organizations around the world on how to be a more effective connector and the author of Perfecting Connecting©, A Guide to Mastering Networking in the Workplace and coauthor of the e-book, Conference Connexity. She lives with her family in Fort Collins, CO.

Tuesday, March 12, 2024

7:00am - 6:30pm
Registration & Hub Open
Pre-function North
7:00am - 2:00pm
Expo Move-in
Kingston Hall
7:10am - 8:15am
Partners Committee Meeting
St Croix 1
7:15am - 8:15am
Breakout Sessions
Pearl Certification ACCA 2024 Kickoff Breakfast
Grand Caribbean 3-5
Join Pearl Certification for an interactive breakfast session that will inspire, excite, and get you ready for a day Bread, Butter, & Jam packed with sessions, exhibits, and networking. We'll test your industry knowledge, including the history of ACCA, while sharing a little about the power of third-party certification.
What Your Techs Need to Know (FL CE Course) (Breakfast)
Grand Caribbean 7
Discover the sweet spot in technician training - equipping them with just the right knowledge of the testing process and results. This session explores the optimal balance, ensuring technicians possess the necessary insights without overwhelming them. Delve into the methods and skill sets crucial for effective testing and fostering competence without unnecessary complexity. Join Bryan Orr to learn how to streamline your technician training for enhanced proficiency and accurate test outcomes.

FL CE Course #0610262 GEN

*Breakfast will be served.
Bryan Orr
Bryan Orr
HVAC repair and training have been the backbone of Bryan Orr's career, and along the way, he learned to be a writer, podcaster, and, begrudgingly, a marketer. Leading Kalos is his most important role and greatest professional honor, working daily with many talented and passionate people.

Bryan is interested in ethical and sound business practices and is motivated by long-term team development and outstanding customer service. His specific pursuits include audio storytelling, writing, business coaching, small business growth, and working to shape and change the HVAC/R trade for the better. Bryan's wife and God inspire him, and he loves his children and would give anything to see them develop into men and women of character.
8:30am - 10:30am
Opening Keynote: Lead with Influence with Jake Havron
Grand Caribbean 6
Join Jake on his transformative journey from nurse to acclaimed speaker and strategist, empowering people to create their dream lives through results-driven coaching. Jake has always had a heart to serve humanity and guides solopreneurs, entrepreneurs, corporate leaders, and corporate workers strategically to increase their vitality and performance daily by providing personalized strategies and methods for increasing their business success.

In Jake’s keynote, he challenges your notions of leadership, aiming to astound you with new possibilities. Discover his “4 Pillars of Influence” and learn to connect deeply with your team, breaking down communication barriers and fostering collaboration. Jake’s session offers the key to impactful leadership, equipping you with the skills to lead with influence, innovate, and inspire positive change within your organization. Don’t miss this opportunity to redefine your approach to leadership!
Jake Havron
Jake Havron
Jake Havron embarked on a transformative journey from nurse to acclaimed speaker and strategist, now empowering people to create their dream lives through results-driven coaching. Jake has always had a heart to serve humanity and guides solopreneurs, entrepreneurs, corporate leaders, and corporate workers strategically to increase their vitality and performance daily by providing personalized strategies and methods for increasing their business success.
10:45am - 11:45am
Breakout Sessions
Hall of Fame Leadership: Elevate Your Impact, Inspire Others, and Achieve Lasting Success
Grand Caribbean 1-2
Embark on a journey with Aaron Ruddick as he unveils the secrets to achieving Hall of Fame status in any field or industry. Discover the key activities and attributes that propel individuals to success, all while lifting those around them. In this enlightening session, learn how to elevate your influence and make a lasting impact in the world's ever-changing landscape. Join Aaron as he explores the strategies that lead to greatness and set yourself on the path to becoming a true champion in your domain.
Aaron Ruddick, Reliable Comfort Heating, Air Conditioning and Plumbing
Aaron Ruddick, Reliable Comfort Heating, Air Conditioning and Plumbing
Aaron Ruddick is one of the founders of Reliable Comfort Heating, Air Conditioning and Plumbing. Being the oldest of the three brothers, he led their family business to a 30-person team doing 7 million a year in revenue in a small rural market. During this 20-year journey, some of Aaron's accomplishments include Inc 5000 fastest growing businesses (2 times), numerous Carrier awards, including the Carrier Presidential award (3 times), Daikin Top 20 FIT dealers (2020), and Best of Jackson County, Indiana.

At a young age, right out of high school, Aaron found himself in the HVAC industry and fell in love with the trades. That love drove him to every role in an HVAC company, from installation helper to service management, in-home sales, and ultimately, GM, running the entire brand.
Codes & Coffee LIVE: The 40% HFC phasedown is here! Is there a cliff? Plus, residential A2L products!
Grand Caribbean 3-5
Are we over the cliff? The American Innovation and Manufacturing (AIM) Act of 2020 mandates a production and consumption phase-down of HFCs to ensure a smooth transition to A2L refrigerants. The 40% HFC reduction has hit! Our Codes & Coffee panel of experts will discuss the market impact - so far. This will include an update on whether the recovery of HFCs had any impact to prevent a potential “crash” of available product and spiked cost in 2024. In addition, the A2Ls are here, the A2Ls are here! Since the 2024 codes will cover A2L equipment in residential applications, we’ll discuss how the transition to A2L products is progressing in the marketplace.

Our panel will feature Kate Houghton, vice president, sales & marketing, Hudson Technologies (the largest refrigerant reclaimer in the U.S.), Chris Forth, JCI’s vice president of regulatory, codes, and environmental affairs, and Don Gillis, technical trainer with Chemours. ACCA’s Manager of Codes & Standards David Bixby will moderate the panel. Don’t miss it!
Kate Houghton, Hudson Technologies
Kate Houghton, Hudson Technologies
Kate Houghton has been Vice President of Sales and Marketing at Hudson Technologies since May 2019 after joining the company in November 2014 as the Director of Marketing. She has over 25 years of marketing experience within industrial manufacturing companies. Her previous roles include 16 years with Kidde-Fenwal/United Technologies, including Director of Marketing Global Suppression. Other prior positions include Vice President of Marketing at C&M Corporation and Vice President of Sales & Marketing at Safety Hi-Tech USA.
Chris Forth, JCI
Chris Forth, JCI
Chris Forth is a 30+ year HVAC industry veteran, who has worked in engineering, in product management, and most recently in the regulatory and codes space as the Vice President of Regulatory, Codes & Environmental Affairs for the Ducted Systems division of Johnson Controls. Chris is heavily involved in industry codes and standards development, as well as industry advocacy efforts to facilitate the safe transition to low-GWP refrigerants at the state, federal and international levels.

Chris currently serves on multiple committees and boards, including the Air-conditioning, Heating and Refrigeration Institute (AHRI), the Alliance for Responsible Atmospheric Policy, and the State Chamber of Oklahoma, where he is based.
Don Gillis, Chemours
Don Gillis, Chemours
Don Gillis is a technical trainer at Chemours. Prior to his work with Chemours, he was a training specialist and HVACR instructor for Copeland. He has more than 30 years of experience in the industry, having been an installer, sales and service manager, and service technician.
David Bixby, ACCA
David Bixby, ACCA
David Bixby has over 30 years' experience in the HVAC industry working for equipment OEM’s and trade associations, including 14 years with the Gas Appliance Manufacturers Association (now known as AHRI), participating in codes, standards and regulatory activities. Now providing support for ACCA’s Codes Subcommittee and model code activities of interest to ACCA’s goals, including ICC, IAPMO and NFPA code groups. In addition, David now leads ACCA's ANSI standards activities including secretary for the ACCA Standards Task Team.
Discover Your Working Genius and Transform Your Team
Grand Caribbean 8-10
The "Great Resignation" doesn't have to be the story of your business. There are ways every business can experience high employee engagement and retention by establishing a culture of honor. Josh will share success stories of transformational leadership that will have phones ringing with new applicants and current employees experiencing the highest satisfaction and performance of their careers. Introducing the PIP - Personal Improvement Plan.

What would happen if a valuable team member was gone today? Learn how to evaluate the pain thresholds in your business and the impact each team member has on departments and leaders. Team mapping provides a unique view into the value of roles and provides a new way to process compensation agreements for each member. Ultimately - redefine how your business shows intrinsic value and compensation where it matters most.
Josh Vanderplate, Vertex Mechanical
Josh Vanderplate, Vertex Mechanical
Josh Vanderplate is the CEO and Continuous Improvement Officer at Vertex Mechanical. He is a Certified Working Genius Facilitator, Executive Leadership Mentor, and Strategic Team Developer with a certificate in Executive Leadership from Cornell University. Josh has facilitated significant business transitions and growth by enabling leaders to activate and implement a culture of honor and improvement that most business owners only dream of experiencing. He has led companies in general contracting as well as HVACR industries.
Career Accelerators
Grand Caribbean 11-12
Do you wonder what might be limiting your career advancement? Explore and learn how to hone the 3 most critical management skills that the top managers have mastered.
Rick Gutenmann, MAP Consulting
Rick Gutenmann, MAP Consulting
Rick joined MAP after a successful career in a variety of business sectors spanning 35 years.

Rick’s career began at Stony Brook University in Long Island, NY teaching students as well as recruiting, training & developing entry level professionals. His many accomplishments and valuable contributions earned him the coveted university tenure.

His entrepreneurial spirit led him away from higher education and into the world of residential home construction. Rick started and developed a profitable business building custom beach homes in Pensacola, Florida. His attention to detail and commitment to quality earned recognition for “Home of the Year” during the West Florida HBA Parade of Homes in 2008.

Never shying away from the challenge of a career change, Rick earned a Florida real estate license and became an Accredited Business Intermediary (ABI) working for Business Brokers South. As a business broker, Rick learned how to calculate business valuations, bring buyers and sellers together, and facilitate sales. This experience also exposed him to a multitude of industries with a variety of business models and financial structures.

With a keen understanding of small business success factors, Rick turned his attention to the HVAC market and became a sales driver and general manager for Lee Heating & Cooling and later Climate Control Experts, both in Las Vegas, Nevada. As a Certified Building Analyst, Rick established himself as a leader in home energy efficiency within the residential HVAC industry.

His final stop in the HVAC industry was with Goettl Air Conditioning and Plumbing, one of the largest and most profitable HVAC businesses in North America and a star MAP client. As a member of Goettl’s leadership team, Rick created an in-house training program (the Goettl Academy) focusing on both technician training as well as management and leadership development for Goettl’s 12 locations. Goettl earned MAP’s prestigious President’s Award 7 years in a row.

Rick is a voracious reader and life-long learner. He earned a Bachelors in English from Huntingdon College in Montgomery, AL and a Masters in Counseling & Development from Auburn University.
Business Planning for the Future (FL CE Course)
Grand Caribbean 7
This course will be taught by Dr. Shawn Joseph and Dennis Harrelson a Chartered Financial Consultant from the OMNI Resource Group. Dr. Joseph will discuss a variety of current tax planning solutions for 2024. There are many proposed and existing changes that you should plan for and be aware of this year. Dennis will share ideas about how to develop compensation plans that allow you to retain and recruit qualified management and technicians. Dennis is an expert at developing employment contracts and compensation plans. You won’t want to miss this very informative presentation.

(FL CE# 0008553)
Shawn Powell Joseph
Shawn Powell Joseph
Shawn Powell Joseph has three great passions: business, travel, and learning new things. Being a Professional CFO & Management Consultant allows her to combine her three great passions to develop strategies that solve problems for her clients. An accountant by training, a global management professional by choice, and a doctoral scholar by fire; her mission is to help small companies and entrepreneurs succeed on their own terms.
Management consulting is not a one size fits all proposition, therefore each project is undertaken with an open mind and an attentive ear. Working with entrepreneurs and private company start-ups, turnarounds, and small public companies, she clarifies challenges, develops solutions, and gets things done. She specializes in small and mid-sized company strategy, operations, accounting and financial management, and process improvement.
12:00pm - 1:00pm
Contractor Forum Live: Legends of HVAC (Lunch)
Grand Caribbean 6
Some of the greatest success stories in our industry were born from best-in-class contractors exchanging ideas at ACCA conferences. The networking of ACCA’s Contractor Forum comes alive at ACCA 2024! Superstar contractor Bobby Ring will moderate an all-star panel of HVAC legends, ready to share their stories take your questions. Join us for a lively discussion on our industry's greatest issues and ideas that can put you ahead of the pack.

*Lunch will be served during this session.
Bobby Ring, Meyer & Depew Co Inc
Bobby Ring, Meyer & Depew Co Inc
Bobby Ring is the President/CEO of Meyer & Depew Co Inc in Kenilworth, New Jersey. He holds a Master HVACR Contractor license. Bobby served an ACCA Board Member for 10 years, including as Chairman of the Board from 2013-14. He also served on the NJ Board of Examiners of HVACR Contractors for two years. Bobby also volunteers with the Kenilworth Silver Card Association and as a volunteer firefighter.
Tara Smith, Mr. Furnace Heating
Tara Smith, Mr. Furnace Heating
Tara started her HVAC journey over 30 years ago and hasn’t regretted a day of it. Tara is the owner/operator of Mr. Furnace Heating in Winnipeg, Mb. Their family business has been in Winnipeg for 70 plus years and is a staple in both new home development and retrofit install and service. Tara has been a part of HRAI her whole career and joined the board of directors of the Mb Chapter in 2008, and is just this year retiring to past chair in Manitoba, but that is not the end of her HRAI journey as she will now become Chair of the national HRAI board of directors. Giving back to an industry that has afforded Tara a great life is very important part of her journey.
Hugh Joyce, James River Air Conditioning Company
Hugh Joyce, James River Air Conditioning Company
Hugh Joyce, president of James River Air Conditioning Company, has been working in the family HVAC/R service business since 1979. Hugh started as an installation helper, and has worked in service, sales, and management. He is currently sole shareholder and President of the Company.
James River and its affiliate, Whitescarver Engineering, service the Richmond / Central, Virginia and Roanoke, Virginia markets respectively. The firm focuses on service and replacement markets; for both residential and commercial HVAC, plumbing and electrical. In addition to HVAC, James River Air Conditioning is involved in Solar Energy and other sustainability Green Energy projects throughout Virginia.
Hugh attended University of Richmond and earned a B.S. Degree in Management with marketing and finance concentration.
He is also involved in the Real Estate business and is former owner of Gallery Flux in Ashland, VA, a fine art gallery. Finally, Hugh is a past Board of Director member of Air Conditioning Contractors of America (ACCA), National and past president of the Central Virginia ACCA. Other affiliations include: Rotary International, Richmond SPCA, BBB of Richmond, Boy Scouts of America (Eagle Scout), YMCA, Plumbing Heating Cooling Contractors, Associated General Contractors of America, Richmond Bridge Park-Board of Directors, Ashland Main Street Association-Board of Directors and current President, VCU School of Engineering Foundation-Board of Trustees, Richmond Metropolitan Habitat for Humanity Board of Directors, CultureWorks Board of Directors and STIR Board Member.
Hugh lives in Montpelier with his wife, Temple and their two sons, Andy and Ben. His interests and hobbies include; running, hiking, skiing, art, guns, fishing, photography, real estate, boating, motorcycles, cars and flying. Hugh is an instrument rated private pilot.
Joshua Campbell, Rescue Air Heating and Cooling
Joshua Campbell, Rescue Air Heating and Cooling
Joshua Campbell is a seasoned leader with over 20 years of entrepreneurial experience, specializing in AI, marketing, and business development. He's renowned for his expertise in acquisitions, having purchased and sold 4 companies. As a John Maxwell Certified Trainer, he offers exceptional leadership training.

Joshua's impact extends to various boards, including CertainPath, Better Business Bureau, and Perfect Technician Academy. He's a recipient of multiple Centurion Awards for Excellence and has been honored with prestigious awards like the Richardson Chamber of Commerce Member Company of the Year and the BBB Torch Award.

Apart from his business success, Joshua is an active community contributor, hosting a weekly radio show and engaging in speaking engagements with leading software manufacturers like Service Titan. He's involved in charitable organizations such as Folds of Honor and Ronald McDonald House.

With a family legacy of entrepreneurship spanning four generations, Joshua leads Rescue Air Heating and Cooling, employing nearly 100 individuals from a 30,000-square-foot facility in Dallas, TX. He holds licenses including Class A Contractors, Master Electrical, and Mechanical and is a licensed private pilot.

In his personal life, Joshua enjoys spending time with his wife Lee-Ann and their two sons, Declan and Perry, coaching hockey and engaging in outdoor activities. His dedication to both professional and personal endeavors reflects his passion for excellence in all aspects of life.
David Kyle II, Trademasters
David Kyle II, Trademasters
At the age of 17, David Kyle set a goal to own a business and founded Trademasters in 1990. Thanks to its team of fantastic coworkers, Trademasters has grown into a significant company serving residential, commercial, and government clients in the midatlantic region and now, across the nation.

Over the years, Dave has served in many roles and the Trademasters team has received many honors – ACCA Past Chair, AACP Past Chair, Current NATE Chair, SBA’s Virginia and Northern Virginia Small Business of the Year, ACCA Commercial Contractor of the Year, DOL Hire Vets Gold Medallion Award, Inc5000 List, VSBA Business Honor Roll, and more...

Trademasters has procured several hundred million dollars in federal sales by developing a government service process and has provided training and mentoring to others so they may also secure government contracts. Because of this success, Dave’s team has had the unique opportunity to work with some of our nation’s most iconic and historic locations.

Dave truly believes that great things can be achieved for our community, coworkers, and clients through solid principles and character with a balanced business approach.
Mitchell Cropp, CroppMetcalfe
Mitchell Cropp, CroppMetcalfe
Founder, CroppMetcalfe, Fairfax, VA
1:15pm - 2:15pm
Breakout Sessions
Unlocking Excellence: The Key to Scaling Success by Duplicating Top Performers
Grand Caribbean 1-2
In this workshop, learn four crucial steps to grow and scale through duplicating top talent in your HVAC business. Learn how to create job descriptions that align with your company culture, assign Key Performance Indicators (KPIs) to measure success, develop actionable processes for each KPI, and establish a coaching process for peak performance. With these strategies, you can duplicate top performers, optimize your team, enhance operations, and drive sustainable growth in your industry.
Heather Block, Grant Cardone Enterprises
Heather Block, Grant Cardone Enterprises
Heather Block is the Vice President of Learning and Development and head of the 10X Business Advisor franchise. She serves as a main lead on the strategic creation and deployment of learning and deployment programs for Brandon Dawson and the Cardone Ventures organization. She is an expert on the creation and implementation of dynamic business content that contributes to massive growth and scale for small to mid-size businesses. Heather began from the ground up alongside Brandon and Natalie Dawson with the formation of Cardone Ventures in 2019 from a mere start-up to the $130 million dollar organization it is today.
Unlocking Your Team Success Through Living Advantage Proven Systems
Grand Caribbean 3-5
Unlock your team's success through the Living Advantage Proven System. In this session from Bryan Dodge, you will learn:

• How the Living Advantage System works.
• How to select the right people for your team.
• Team member alignment.
• Cultivating a positive team culture.
• Conflict resolution tools and how to resolve conflict.
• Participants will leave with actionable steps and strategies they can implement immediately within their teams to improve communication.
Bryan Dodge, Dodge Enterprises
Bryan Dodge, Dodge Enterprises
Bryan Dodge’s 30-plus years in the business development and consulting industry have enabled him to become one of the most sought-after commodities in the country! His company, Dodge Development Inc., has a proven track record of helping businesses and associations overcome adversity, build their organizations, and achieve their goals. Not only is Bryan an expert at helping businesses identify problem areas, but he is especially proficient in equipping them with all the tools they need to grow and prosper.

Bryan’s professional history started with a company he created in the early 90s called “The Results Educational Network.” It included alliances with some of the nation’s top speakers and trainers, including Zig Ziglar, Brian Tracy, Jim Rohn, and Tony Robbins. The mission was to strengthen every aspect of what businesses were made of, including the most important asset: its people!
Turn Complete Opposition into Sales
Grand Caribbean 8-10
One of the biggest challenges HVAC professionals face daily in business is opposition. There is opposition to price, timing, and pretty much anything you throw the customer's way. During this dynamic presentation, Jeremiah Webb will share how to turn the opposition you face daily into rocket fuel to overcome it and close the sale. He will do this by sharing real-life experiences he has faced while working with industry-leading companies like Trane and Michael & Son.
Jeremiah Webb, Shop on Fire
Jeremiah Webb, Shop on Fire
Jeremiah Webb is an entrepreneur, soon-to-be author, and a life and business strategist. He has empowered more than 100,000 people from 80 countries around the world through his programs, educational videos, live seminars, speeches, and coaching. For more than eleven years, thousands of people have enjoyed the warmth, humor, and transformational power of Jeremiah’s business and personal development events.
Problem Solvers Contractor Panel
Grand Caribbean 11-12
Have you ever wondered...how would Brian Orr train my greenest helper? How would Alex Meaney design a duct system for that house I was in last week? How would Dustin Cole take down a bull elk at 600 meters (or resolve a home performance problem)?

Wait no longer. Hosted by ACCA's Director of Technical Services, Wes Davis, this panel is packed to the hilt with decades of technical expertise, more answers than you have problems, and they can't wait to help you be a better HVAC professional.
Dustin Cole, Cole Air
Dustin Cole, Cole Air
Dustin Cole began saving the world one air conditioner at a time in 1998 at 15 years old. He currently assists with the day-to-day operations as well as works in the field at Cole Air, a business founded by his father, John "Brack" Cole.

Dustin aspires to be one of the best in his trade and strives to provide the best services and solutions to customers' comfort issues. He is proficient in system diagnostics, system designs, Manual J, Manual D, and is certified to perform Duct Envelope and Building Envelope Tests. Dustin continues to educate himself in HVACR and Building Performance and looks forward to what the future brings for the HVACR industry.
Bryan Orr, Kalos Services, Inc., HVAC School, Blue Collar Mind LLC
Bryan Orr, Kalos Services, Inc., HVAC School, Blue Collar Mind LLC
HVAC repair and training have been the backbone of Bryan Orr's career, and along the way, he learned to be a writer, podcaster, and, begrudgingly, a marketer. Leading Kalos is his most important role and greatest professional honor, working daily with many talented and passionate people.

Bryan is interested in ethical and sound business practices and is motivated by long-term team development and outstanding customer service. His specific pursuits include audio storytelling, writing, business coaching, small business growth, and working to shape and change the HVAC/R trade for the better. Bryan's wife and God inspire him, and he loves his children and would give anything to see them develop into men and women of character.
Alex Meaney, Mean HVAC
Alex Meaney, Mean HVAC
Alex Meaney is the owner of Mean HVAC Consulting and Design (with an emphasis on consulting). He primarily provides training on HVAC Design and general building science. Alex was the head of training for Wrightsoft for 17 years prior to starting Mean HVAC at the beginning of 2022. He works closely with The HVAC School, ESCO, and the ACCA, with whom he is EPIC certified and has served on multiple advisory groups (Manuals S, D, etc.).

Alex has spent nearly 20 years teaching HVAC design, primarily through hands-on learning. In that time, he has taught hundreds of classes to over ten thousand professionals (and so has flown over 1.5 million miles in the process). His goal is to improve the quality of HVAC installations through good design and a better understanding of the principals involved.
Wes Davis, ACCA
Wes Davis, ACCA
Wes Davis serves as the Technical Services Director for ACCA. He manages development and maintenance of ACCA’s American national standards, technical manuals. He oversees HVACR education and supervises the Quality Assured contractor accreditation. He oversees representation of HVAC contractor interests in the model code development process. He directs responses to ACCA member contractor inquiries, as well as those from consumers and code enforcement officials. Wes was a NATE certified technician, a licensed South Carolina HVAC contractor, he wrote Bob’s House, serves on ASHRAE technical committees, and the RESNET’s Standards Management Board.
Rocket Your Profits (FL CE Course)
Grand Caribbean 7
Learn how your staff's efforts can drive profitability through enhanced service, replacements, and improved cash flow. Gain insights into assessing your company's value for future sales and discover strategies to build and maintain a strong line of credit for your business. Join Ruth King to comprehensively explore the foundations that will elevate your business's financial success.

FL CE Course #0612973 BSP
Ruth King, Business Ventures Corporation
Ruth King, Business Ventures Corporation
Profit & Wealth Guru Ruth King is a nationally recognized home/business services consultant, author, and HVAC license holder. She is the Founder of FinanciallyFit.business, Channel Manager for HVACChannel.tv, and the President of Business Ventures Corporation. For the past 30+ years, Ruth has been instrumental in helping contractors grow profitably through consulting, speaking, training, books, and Operations Manuals.
2:30pm - 3:30pm
Breakout Sessions
Expand Your Leading With Influence: Q&A + LIVE Consulting Experience
Grand Caribbean 1-2
This session is for business owners and people who DESIRE transformation and real results! After experiencing Jake Havron's 2-hour transformational keynote, attending this session will offer additional personal insight and guidance on “Leading With Influence.”
Jake Havron
Jake Havron
Jake Havron embarked on a transformative journey from nurse to acclaimed speaker and strategist, now empowering people to create their dream lives through results-driven coaching. Jake has always had a heart to serve humanity and guides solopreneurs, entrepreneurs, corporate leaders, and corporate workers strategically to increase their vitality and performance daily by providing personalized strategies and methods for increasing their business success.
The Language of Leadership
Grand Caribbean 3-5
How do you talk about yourself, others, and your experiences? Do you apologize for it? Celebrate it? Act like it’s no big deal? Do you find yourself drifting to the negative side of things rather than having positive and optimistic language in your conversations? It’s time to consider the power you hold with the language you use. What words, phrases, and expressions are you saying that could be keeping you from going to the next level in your career, your relationships, and your leadership abilities? If you knew, you’d probably want to change it! Join Angie Snow to help uncover a layer of detrimental language that is holding you back and learn what to say instead so you can be a positive influence, inspiring conversationalist, and top-level leader.
Angie Snow, ServiceTitan and Friendly Home Services
Angie Snow, ServiceTitan and Friendly Home Services
Angie Snow is a Principal Industry Advisor at ServiceTitan, a home services management software company. She is passionate about helping contractors find innovative solutions that drive success. With 16 years of experience building her own successful HVAC business in Utah, Western Heating, Air and Plumbing, Angie focused on marketing, finances, business development, and customer service/experience.

Angie was awarded the Service World Woman of the Year Award at the Service World Expo in 2016 and was named one of the Top Women in HVAC in 2022. She served on the Board of Directors for Women in HVACR for six years and strongly desires to improve, give back, and open the doors for women in the home service industry. She now serves as an advisor for WIPP (Women in Plumbing and Piping) and as an advisory board member for LadyTitans, a women's empowerment group for the trades.

With a strong background and a Master’s Degree in education, Angie thrives on developing individuals. She coaches with Snow Business Coaching and Go Time Success Group. Angie is a John Maxwell Certified Team Member, specializing in helping clients with personal growth plans. As a certified coach, speaker, and trainer, she speaks at home service industry events and has also been showcased in industry publications, podcasts, and webinars.
Contractors MIX It Up!
Grand Caribbean 8-10
Contractor members often comment on how ACCA’s MIX Group® Program has transformed the profitability and efficiency of their companies. One member described the role of his MIX Group® as his “informal board of directors.” Would it help you to connect with non-competing contractors to share ideas, best practices, and seek recommendations? Join Matt Grizzard, ACCA’s MIX Group® Coordinator, and a panel of contractor members with a wide range of MIX Group® experiences for this interactive session, where you will learn the value of MIX Groups® as well as preparation you might need to do before joining a group, what to expect in a group, some of the most popular activities groups engage in and areas they focus on. After attending this session, be sure to attend the ACCA MIX Group® MIXer later in the evening, where you can meet with MIX Group® members and potentially join or form a group.
Matt Grizzard, ACCA
Matt Grizzard, ACCA
Matt Grizzard is ACCA’s Director of Membership and MIX Group® Coordinator. He is by nature an ‘arranger’ and passionate about helping others connect and grow. He has over 20 years of trade association experience and more than 15 years facilitating peer groups like ACCA MIX Groups®. Grizzard has been with ACCA since 2019, and, in 2021, took on the facilitation of an ACCA MIX Group®. He started his career as the manager of an independently owned True Value Hardware store where he developed his love for the trades.
Using ACCA Manuals J®, S®, and D® to Diagnose Comfort Problems in Homes
Grand Caribbean 11-12
In this session, explore with Russell King, M.E. why Manuals J®, S®, and D® are the paramount tools for diagnosing comfort issues. The majority of comfort problems stem from inadequate design. With advancements in technology, performing load calculations and duct design for existing homes has become more accessible. This enables contractors to efficiently "reverse engineer" existing systems, pinpointing issues and implementing necessary corrections for optimal functionality.
Russell King, M.E., Coded Energy, Inc.
Russell King, M.E., Coded Energy, Inc.
Russell King, M.E. is a professional mechanical engineer licensed in California, Nevada, and Hawaii. He has over 30 years of experience in the areas of HVAC design, diagnostics and consulting, as well as energy code compliance, Home Energy Rating System (HERS) verification and consulting. He has taught professional level training on all these topics.

Russell is the CEO and Founder of Coded Energy, Inc., developers of Kwik Model 3D, a user interface for HVAC design and energy modeling software. He was the Director of the West Coast Office of Air Conditioning Contractors of America (ACCA) from 2008 until 2011 and continues to provide training and consulting services to ACCA.
Worker's Comp: Managing the Cost to Your Business (FL CE Course)
Grand Caribbean 7
This course will teach you effective techniques for managing workers' compensation costs. Learn proven methods and proactive company policies that control expenses and prioritize employee well-being, safeguarding them from additional injuries. Hear practical insights that optimize cost management while fostering a safer and more secure work environment.

FL CE Course #0610555 WC
Stanlee Logue, Federated Insurance
Stanlee Logue, Federated Insurance
Stanlee Logue is an Account Executive at Federated Insurance after previously holding positions in the marketing department. He graduated from Reinhardt University McCamish School of Business with a bachelor's degree in business administration and management.
3:30pm - 4:30pm
5 Ways to Maximize Your Business (FL CE Course)
Grand Caribbean 7
In this course, discover five effective methods to enhance the vitality and value of your HVAC business as a contractor. Join Jonathan Buehler as he delves into the crucial aspects of profitability and profit-making potential. Assess the true value of your business and gain valuable insights to elevate its worth. Attend this session to ensure your HVAC business is thriving and positioned for sustained success.

FL CE Course #0612996 BSP
Jonathan Buehler
Jonathan Buehler
Jon Buehler spent 15 years working in HVAC on just about every side of the industry, including contracting, distributing, and manufacturing. As a business broker, he leverages his deep expertise in sales, marketing, operations, and financial management to help HVAC business owners maximize the value of their businesses and sell them successfully, letting them retire the way they’ve always wanted to.

Jon stays heavily involved in the HVAC industry to ensure he can provide the most value to his clients, speaking regularly at the North Florida FRACCA chapter’s annual meetings. He’s also a member of the Jacksonville and St. Augustine Chambers of Commerce and many HVAC-focused online communities.
3:30pm - 6:30pm
Expo Hall Open
Kingston Hall
3:45pm - 4:45pm
Standards Task Team Meeting
St Croix 1
5:00pm - 6:30pm
Ally Florida Welcome Party
Kingston Hall
Join us as a beloved Florida tradition expands nationwide! The Florida Refrigeration and Air Conditioning Contractors Association (FRACCA) and sponsor Ally extend a warm welcome to ALL attendees at the Expo. Network with fellow contractors, savor drinks and appetizers, and immerse yourself in the Expo experience.
6:30pm - 8:30pm
ACCA MIX Group® MIXer
Cayman
This event is for contractors only who are currently in an ACCA MIX Group or Candidates that would like to join a group. After you register for the conference, you will receive an email (from SpeedNetworking) with a link and instructions to set-up your profile and complete a brief survey about your company. Then, at the event, based on your survey responses, existing MIX Group® participants will be matched with appropriate candidates seeking to join a group. Current MIX Group® participants are encouraged to send multiple group members. For more information please email Matt at matt.grizzard@acca.org.

To participate in this event, you must arrive and check-in by 6:45pm.

Also, be sure to attend the Contractors MIX It Up! breakout session at 2:30pm for more information about ACCA MIX Groups®.
Matt Grizzard, ACCA
Matt Grizzard, ACCA
Matt Grizzard is ACCA’s Director of Membership and MIX Group® Coordinator. He is by nature an ‘arranger’ and passionate about helping others connect and grow. He has over 20 years of trade association experience and more than 15 years facilitating peer groups like ACCA MIX Groups®. Grizzard has been with ACCA since 2019, and, in 2021, took on the facilitation of an ACCA MIX Group®. He started his career as the manager of an independently owned True Value Hardware store where he developed his love for the trades.

Wednesday, March 13, 2024

7:15am - 4:45pm
Registration & Hub Open
Pre-function North
7:10am - 8:15am
Products Committee Meeting
St Croix 1
7:15am - 8:15am
Breakout Sessions
Rise & Shine Breakfast, Sponsored by Sales Builder Pro
Grand Caribbean 1-2
Join this "Rise and Shine” Breakfast Session – Blueprint for Success – to learn about the HVAC Business Flywheel Model geared towards boosting your business efficiency and profitability. Understand how a solid sales process can lead to trouble-free installs, increase positive reviews, and foster a cycle of continuous growth.

Learn from our extensive in-home sales expertise and be inspired by the success stories of fellow contractors. Arm yourself with the strategies and tools needed for a resilient and profitable business. Get ready to win more in 2024.
The Future of HVAC (FL CE Course) (Breakfast)
Grand Caribbean 7
Explore what lies ahead this year and beyond in this course designed for HVAC business owners. Learn the essential components contributing to a valuable business, including employee retention and fostering leadership growth within your company. Acquire the skills to assess your most valuable assets and leverage strategic business processes to identify opportunities, maximizing your business goals and key financial objectives. Prepare your HVAC business for a prosperous future as you gain insights into enhancing its health.

FL CE Course #612201 BSP

*Breakfast will be served.
Jim Bergmann, measureQuick
Jim Bergmann, measureQuick
Jim Bergmann is the president of measureQuick and has spent his career creating and sustaining both a vision and long-term goals in each job, project, or product that he has worked on. Team building, passion, relentless will, and a unique set of life experiences have been the key achieving his goals and to inspiring smart people to do fantastic things.

Jim's interests include drinking bourbon, app development, mega planning, educating, and determining specific volume from density… and warm hugs.
8:30am - 9:30am
Manufacturer Leadership Forum
Grand Caribbean 6
ACCA 2024 welcomes top manufacturing industry leaders for an interactive session on current events affecting manufacturers and the HVACR supply chain.

Leading manufacturer representatives, including Brandon Franks (JCI), Braden Cook (Carrier), John Schneider (Copeland), Doug Widenmann (Daiken), Randy Roberts (Rheem/Ruud), and Heather Buchicchio (Mitsubishi), will join Kyle Gargaro, Editor-in-Chief of The ACHR NEWS, for an interactive Q&A session where contractors can ask key questions and address industry representatives directly.
Brandon Franks, JCI
Brandon Franks, JCI
Brandon Franks oversees the sales related to residential and commercial, along with the distributor marketing programs for Johnson Controls' Global Products division. He has over 22 years of HVAC experience and has served in multiple capacities, including territory sales, product management, and national accounts.
Braden Cook, Carrier
Braden Cook, Carrier
Braden Cook serves as the Director, Product Management and Training, Residential HVAC. Braden directs the product marketing and lifecycle management for residential heating, cooling, ductless and VRF products, with a focus on launches in support of 2023 regulatory compliance. Braden joined Carrier in 2015 as Product Manager for our 80% Gas Furnaces and Oil Furnaces. Since 2017, he has held the position of Heating Platform Leader with a primary focused on Fan Energy Rating (FER) and Ultra Low NOx gas furnace launches.

Braden holds a Master of Business Administration from University of Indianapolis and a bachelor’s degree in mechanical engineering technology from Purdue University. Braden and his wife Brittney live in Westfield, Indiana, with their three kids.
 John Schneider, Copeland
John Schneider, Copeland
John Schneider was born and raised in Brunswick, Ohio. John attended Ohio State University, where he graduated with a Bachelor of Science in Chemical Engineering. Upon graduation, John joined P&G, working in New Product Development. While working in Cincinnati, John received his MBA from Xavier University.

In 2000, John joined Copeland, a subsidiary of Emerson Electric, in Sidney, Ohio, as Market Manager, Residential Air Conditioning. He subsequently held roles of increasing responsibility, including VP of Marketing and VP of Global Variable Speed. In 2013, Schneider was promoted to VP/GM Thermal Management, North America of Emerson’s Network Power division in Columbus, Ohio. In 2016, Emerson sold the Network Power Division and John stayed with the new management, where he became the SVP, Global Thermal Management & Solutions of the new company, Vertiv. In 2020, John rejoined Emerson as President of the Therm-O-Disc Division in Mansfield, Ohio.

In August 2021, John was promoted to President, HVACR Technologies, Americas. In this role, John is responsible for Emerson’s businesses serving the HVACR industries, with revenue in excess of $2B, including Copeland compressors and related HVACR technologies.
Doug Widenmann, Daikin
Doug Widenmann, Daikin
Doug Widenmann is the senior vice president of marketing at Daikin. He has amassed 34 years of experience in the industry in various sales and marketing leadership roles with three major HVAC product manufacturers.
Randy Roberts, Rheem/Ruud
Randy Roberts, Rheem/Ruud
For over a quarter of a century, Randy Roberts has played an active and integral role growing and positioning Rheem’s U.S. Air Conditioning Division for long-term success. Since 1997, Randy has worked closely with Rheem contractors and distribution partners, helping them succeed and grow their business while also strengthening Rheem’s culture, strategy, and customer and consumer partner engagement. Randy currently oversees Rheem’s Residential Sales, Marketing, Customer Service, and Product Development efforts.

Randy is an alumnus of the University of Alabama earning his bachelor’s degree in mechanical engineering in 1993, as well as an Executive MBA in 2012. He has served as a board member and President of the Birmingham Golf Association (BGA), where he has been instrumental in Junior Golfer development in the greater Birmingham community. In addition, Randy is also a deacon and active member of Mountain Brook Baptist Church. When not working, Randy enjoys playing golf and pickleball, and watching college sports.
 Heather Buchicchio, Mitsubishi
Heather Buchicchio, Mitsubishi
As the Senior Director of Residential Channel Development for Mitsubishi Electric Trane HVAC US (METUS), Heather Buchicchio is responsible for channel development for the HVAC business in the United States, including the company’s variable-capacity all-climate heat pumps.

In her role, she serves as a channel expert on the U.S. heat pump market, competitive environment, and strategic opportunities, driving efforts to hit increasingly challenging targets in new business development with short- and long-term perspectives.

Buchicchio implements cross-departmental process improvements relevant to the channel and directs the involvement of company team members, including support, service, and management resources, to meet performance objectives and customers’ expectations. She builds productive, professional relationships with key contacts across HVAC distributor and contractor companies.

During her nine-year career at METUS, Buchicchio built a strong business and inventory lifecycle appreciation, having served in multiple leadership roles in field marketing, product marketing, and customer service. In her previous role as Senior Director of Customer Experience, she oversaw three key customer-facing departments, including Customer Care, Order Management and the Technical Service Advisor (TSA) team.

Prior to joining METUS, Buchicchio was Principle/Managing Principle of Infinity Growth Partners LLC, providing marketing consulting and services to technical B2B companies. She also gained valuable HVAC experience during her ten years of service at a Chicago distributorship, where she held positions in commercial sales and marketing and led a purchasing team.

She earned a bachelor of science degree in mechanical engineering from the Milwaukee School of Engineering and a master of business administration degree from Purdue University.
Kyle Gargaro, ACHR News
Kyle Gargaro, ACHR News
Kyle Gargaro, Editor-in-Chief of the ACHR News, moderates this deep dive into the issues you and your business face every day.
9:40am - 10:45am
Events Committee Meeting
St Croix 1
9:45am - 10:45am
Breakout Sessions
Community Roots & Corporate Growth: Building Foundations That Last
Grand Caribbean 1-2
Join Brandon Brown on a riveting journey as he shares his remarkable tale of crafting a business from the ground up, engaging with the community, and establishing a resilient foundation. Unveiling key insights, Brandon emphasizes the paramount importance of community awareness, the flexibility to build a foundation at any stage, and the significance of taking pride in one's business journey. Delve into the challenges of business ownership and discover how showcasing appreciation to employees elevates the entire enterprise. Brandon's mission extends to inspiring business owners and HVAC professionals to make a positive impact and take pride in their career paths. Witness the transformation from dream to success as Brandon imparts valuable lessons from his own inspiring entrepreneurial voyage.
Brandon Brown, Browns Heating Air & Plumbing
Brandon Brown, Browns Heating Air & Plumbing
Brandon Brown started an HVAC business in 2006 from scratch with only $500 to his name. He built it from the ground up and now leads 25-30 employees earning six million in revenue annually. His company has been named the Best HVAC and Plumbing Company in Central VA multiple times and a Top Business in Central VA Overall with (50 employees or less). Brandon was named to the ACHR's Top 40 Under 40 HVAC Business Owners list in 2017, 2020's Who's Who Book of Top 100 Businesspeople, and is a Conquer Business Coach that helps businesses nationwide grow the right way.

Brandon serves on the NSBA (National Small Business Association) Leadership Council and appeared on Fox and Friends and Newsmax Small Business Roundtable in 2022, discussing inflation and issues for small businesses. He was also named the 2023 Civic Leader of the Year in Lynchburg, VA, and will soon be publishing his first book, titled Cool Success - Navigating the Highs and Lows of HVAC Life.
Defining Boundaries: When Your Business Partner is Your Spouse
Grand Caribbean 3-5
When you’re married to your business partner, the boundaries between life partners and business partners can become blurry or even nonexistent, causing additional stress on the business and the marriage. Kristen and Justin Deese, co-authors of When Your Business Partner is Your Spouse, will share how they learned to ‘draw the line’ with each other healthily and respectfully. You’ll learn how to define your individual lanes and effectively set boundaries for a more fulfilling work and home life balance.
Kristen Deese, Gulf Coast Business Coaching
Kristen Deese, Gulf Coast Business Coaching
Kristen Deese is a Systems Genius, Business Coach, CBC, and Co-Author of When Your Business Partner is Your Spouse. She is also the brains behind the Braun of a plumbing, HVAC, and remediation company. She's been in the trades, running the behind-the-scenes functions and serving all our businesses as the CFO for nearly 20 years. What really gets her FIRED UP is coaching and training other business owners in the industry to make more profit. Kristen spends time with her husband and two teenage kids when she's not geeking out over trends and spreadsheets. They enjoy traveling to new places and pretty much any activity that takes them outside!
Justin Deese, Gulf Coast Business Coaching
Justin Deese, Gulf Coast Business Coaching
Justin Deese is a business strategist, visionary, and self-made entrepreneur. He simultaneously built three flourishing in-home service companies in multiple states, is a certified E-Myth Business Coach, and is an expert at helping fellow business owners' structure and manage their companies for maximum profitability. Justin has extensive working knowledge regarding all aspects of operating a successful business and has helped numerous business owners revitalize their companies. He is passionate about sharing his wisdom and encouraging business owners to take a step back from their companies and really examine what it will take for their companies to serve their lives, not the other way around.
Refrigerant Landscape, the AIM Act, and the Role of Refrigerant Reclamation
Grand Caribbean 8-10
The regulatory and environmental landscape for the HVAC industry continues to evolve. With the AIM Act sector-based regulation and refrigerant management rules issued this year and a multitude of state-based refrigerant regulations, business as usual no longer applies. Which refrigerant can be used for what application is becoming an ever more complex conversation. Contractors are faced with supporting both existing installed equipment and new installations, with a refrigerant supply base constrained by the AIM Act allocation system. Hudson Technologies will elaborate on the refrigerant reclamation market, the mandated uses of reclaimed refrigerants in various industry sectors, and the future of reclaimed refrigerant in the move toward a low-GWP refrigerant environment. Contractors will also learn how to contribute to their business profitability by considering recovered refrigerants as an asset, not a liability.
Kate Houghton, Hudson Technologies
Kate Houghton, Hudson Technologies
Kate Houghton has been Vice President of Sales and Marketing at Hudson Technologies since May 2019 after joining the company in November 2014 as the Director of Marketing. She has over 25 years of marketing experience within industrial manufacturing companies. Her previous roles include 16 years with Kidde-Fenwal/United Technologies, including Director of Marketing Global Suppression. Other prior positions include Vice President of Marketing at C&M Corporation and Vice President of Sales & Marketing at Safety Hi-Tech USA.

Kate holds an MBA from Boston University as well as a Bachelor of Mechanical Engineering (Hons) and a Bachelor of Commerce (Marketing) from Monash University in Australia.
Dominate Your Market with QI Certificates
Grand Caribbean 11-12
Learn how to dominate your market in 2024 with ACCA’s new Quality Installation (QI) certificates program powered by the measureQuick®️ app, utilizing Bluetooth technology. QI certificates enable contractors to prove that they’ve used the best industry standards to stand out from the competition and deliver the value, comfort, and performance their customers want and deserve in an HVAC installation. This is a session you won’t want to miss!
Brian Feenie, ACCA
Brian Feenie, ACCA
Brian Feenie has nearly 30 years' experience in the HVAC industry.  He has served as General Manager for a $6.5 million Home Services Company specializing in HVAC, Plumbing, and Home Security, and has also worked with a distributor and two software companies. He has extensive experience overseeing diverse teams, managing operations, and leveraging technology solutions for business growth. Brian has also sat at many kitchen tables and has firsthand knowledge of customer needs and preferences.  
Advanced Code Class (FL CE Course)
Grand Caribbean 7
This course will provide contractors, design professionals, and building code professionals with practical information on changes to the 2020 Florida Building Code. Upon completion of this course, participants will understand the changes made to the 2020 Florida Building Code, including, but not limited to, the requirements of occupancies, height and area, fire protection, fire protection systems, means of egress and wood construction, and elevators.

FL CE Course Information: 1 ADV FBC 3992.0 CEU (ADV) #0612663, Provider #0003208 CE Academy
Robert
Robert "Bob" Cochel, Omni
Originally from Michigan, Bob Cochel earned degrees in Mechanical Engineering and Marketing. He worked for GE as an application engineer in their central AC department. In 1981, Bob co-founded Gulf Coast Air Systems Inc. and became the sole owner in 1985. Since then, his Tampa AC company has won many awards for excellence and integrity, testifying to Gulf Coast Air Systems’ commitment to skill development and top-notch customer service.
11:00am - 12:00pm
Breakout Sessions
Our Journey to Contractor of the Year
Grand Caribbean 3-5
Come discuss the process of running a family business and what it means to actually reach your goals with Kurt Hudson of LC Anderson, winner of ACCA's 2020 Commerical Contractor of the Year award!
Kurt Hudson, LC Anderson
Kurt Hudson, LC Anderson
Kurt joined LC Anderson in August of 1999 after successful stints at two different Inc 500 start-up companies where he was the top producer. The service division at that time was less than $1M in revenue and 4 technicians. Present day is over $14M in sales with over 20 technicians, an operations staff, and dedicated sales engineers. All of the growth was accomplished organically.

Kurt has worn many hats inside the company, including dispatcher, service manager, service sales engineer, director of service, vice president of service, president of service, and owner. Kurt graduated from the Massachusetts Maritime Academy with a BS in Marine Engineering and a license from the USCG as a Third Assistant Engineer on Steam and Diesel Power Plants with unlimited horsepower. Summers were spent working in the field as a sheet metal installer for various companies.
7 Steps to a Financially Fit Business
Grand Caribbean 1-2
Imagine you had total freedom. You didn’t have to worry about money. You didn’t have to be a slave to your business. The words “I can’t” are eliminated from your vocabulary. What if you could do what you want to do…whenever you want to do it? A financially fit business could give you that freedom. How? Knowing what your financial statements tell you and taking action based on what they say. You can do this in less than 10 minutes a month with 7 simple steps. Discover how in this session!
Ruth King, Business Ventures Corporation
Ruth King, Business Ventures Corporation
Profit & Wealth Guru Ruth King is a nationally recognized home/business services consultant, author, and HVAC license holder. She is the Founder of FinanciallyFit.business, Channel Manager for HVACChannel.tv, and the President of Business Ventures Corporation. For the past 30+ years, Ruth has been instrumental in helping contractors grow profitably through consulting, speaking, training, books, and Operations Manuals.
Use the Languages of Workplace Appreciation to Retain Top Talent
Grand Caribbean 8-10
Employee recognition is not a one-size-fits-all. The five workplace appreciation languages help leaders inspire great performance and retain top talent. In the session, learn and discuss workplace language and how to equip leaders to use it to increase loyalty, improve employee experience, and cut down staff turnover.
Jeff McLanahan, ARS
Jeff McLanahan, ARS
Jeff McLanahan is a seasoned training executive with more than 25 years of proven success with some of the most well-known and highly respected brands. He has held executive training roles in the food service industry, home building industry, as well as the home services industry. Jeff has led teams that provided training to the Direct Energy Home Services brands (One Hour Heating and Air Conditioning, Benjamin Franklin Plumbing, Mister Sparky, and Airtron) and Service Experts. Jeff is currently the Vice President, Learning and Development for American Residential Services, one of the nation’s largest providers of air conditioning, heating and plumbing services.
Kasee Hamilton, ARS
Kasee Hamilton, ARS
Kasee Hamilton is a passionate learning and development professional that provides high-quality training that enhances employee performance, boosts productivity, reduces turnover, and assists in improving company culture. She creates training on topics such as sales, products, safety, human resources, compliance, information technology, and leadership.
ACCA Manuals and the Real World
Grand Caribbean 11-12
Join Alex Meaney, owner of Mean HVAC Consulting and Design, as he unveils hidden gems from ACCA Manuals. Through practical demonstrations, discover how these lesser-known insights can be invaluable in tackling HVAC-related challenges.
Alex Meaney, Mean HVAC Consulting and Design
Alex Meaney, Mean HVAC Consulting and Design
Alex Meaney is the owner of Mean HVAC Consulting and Design (with an emphasis on consulting). He primarily provides training on HVAC Design and general building science. Alex was the head of training for Wrightsoft for 17 years prior to starting Mean HVAC at the beginning of 2022. He works closely with The HVAC School, ESCO, and the ACCA, with whom he is EPIC certified and has served on multiple advisory groups (Manuals S, D, etc.).


Alex has spent nearly 20 years teaching HVAC design, primarily through hands-on learning. In that time, he has taught hundreds of classes to over ten thousand professionals (and so has flown over 1.5 million miles in the process). His goal is to improve the quality of HVAC installations through good design and a better understanding of the principals involved.
FRACCA Flammable Refrigerants (FL CE Course)
Grand Caribbean 7
This course delivers essential insights on ensuring safety when dealing with flammable refrigerants. With the current presence of flammable refrigerants, both legally EPA-sanctioned in new window units and illegal retrofit substitutes for R22, it is crucial to identify systems charged with these refrigerants and comprehend safe service procedures. Enhance your knowledge and practices for secure handling of flammable refrigerants.

FL CE Course #0613284 GEN
Carter Stanfield, Athens Technical College
Carter Stanfield, Athens Technical College
Carter Stanfield grew up in the air conditioning business, and his family still owns and operates Stanfield Air Systems in Athens, Georgia. He is currently the Air Conditioning Technology program director at Athens Technical College, where he has taught Air Conditioning Technology for more than 30 years.

Carter's writing includes co-authoring Fundamentals of HVACR, articles for the RSES Journal, and the blog HVACR Fundamentals. His industry credentials include RSES CMS, NATE Certification, and a State of Georgia Unrestricted Conditioned Air Contracting License. He earned a BS Ed. Degree in Technical Education from the University of Georgia, where he graduated Magna Cum Laude.
12:00pm - 3:00pm
Expo & Lunch
Kingston Hall
1:45pm - 2:45pm
Membership Committee Meeting
St Croix 1
2:55pm - 4:00pm
Member Services Committee Meeting
St Croix 1
3:00pm - 4:00pm
Breakout Sessions
Are You Charging What You're Worth?
Grand Caribbean 1-2
Discover 10 indicators that suggest your pricing may be too low, overcome concerns related to pricing, grasp the dynamics of buyer behavior and online challenges, and gain insights on effectively increasing your charges with Jeremy Lowe from Service Fusion.
 Jeremy Lowe, Service Fusion
Jeremy Lowe, Service Fusion
Jeremy Lowe has over 35 years of experience in the industry, teaching seminars at industry trade shows and classes for hundreds of contractors across the US. He has written articles for several popular trade journals. Jeremy also serves as a profitability coach and teaches financial management classes.
Private Equity Isn't the Only Way to Hit 50 Million
Grand Caribbean 3-5
Join Chris Hoffmann, CEO at Hoffmann Brothers, a family-owned HVAC, plumbing & electrical business that has scaled from $10 million to over $100 million in 7 years. Hear about the work Chris & his team are doing around people and talent development, and scaling process and culture. As a purpose-driven business supported by permanent family capital, Hoffmann Brothers is uniquely positioned to drive wins for team members, customers, and shareholders for generations to come.
Chris Hoffman, Hoffman Brothers
Chris Hoffman, Hoffman Brothers
Chris Hoffmann currently serves as the CEO at Deutschmann Lane Holdings (DLH), which operates a family of companies to include Hoffmann Brothers, Ferguson Roofing & Exteriors, Deutschmann Lane Real Estate, and HBH Investment Company. Prior to joining DLH, Chris served as an officer in the United States Marine Corps, leaving active duty in 2014. He holds a Bachelor of Science in Economics from Saint Louis University, an MBA from Olin (2016), and a Masters of Legal Studies (MLS) from Washington University School of Law (2018).

Chris is a member of both Young Presidents Organization (YPO) and the Tugboat Institute, and also serves on the Board of Directors of Nexstar Network, Hawkins Service Company, and Florida Energy Water & Air. Chris lives in Saint Louis with his wife, Teresa, and two daughters, Penelope and Isabel.
Air Flow Roulette: The High Stakes Game of Retrofit Risk and Financial Gain
Grand Caribbean 11-12
Join Steve Rogers, President and Owner of The Energy Conservatory, in an enlightening class session that delves into the crucial realm of air flow assessment in HVAC systems. Discover the key to determining the correctness of air flow in both new installations and retrofits, and understand its profound impact on your bottom line.

Explore success stories of companies that have mastered air flow management, witnessing a significant boost in profitability. Gain insights into how air flow intricately affects heating and cooling system performance and durability. Steve will guide you through the four optimal methods for measuring air flow in residential HVAC systems. Uncover how implementing these methods can not only elevate your business but also enhance overall system efficiency.
Steve Rogers, The Energy Conservatory (TEC)
Steve Rogers, The Energy Conservatory (TEC)
Steve Rogers is the president and co-owner of The Energy Conservatory (TEC) since 2017 and has been with TEC since 2015. He previously worked at Emerson for 20 years in technical and engineering roles focused on pressure and flow measurement and worked for Dwyer Instruments designing their electromagnetic flow meter and flow laboratories. Steve holds 15 patents, serves on several standards committees for ASME, ISO, and ASHRAE, and holds a Bachelor of Science in Mechanical Engineering from Brigham Young University.
Contractor Town Hall: Winning From DC to Tallahassee (FL CE Course)
Grand Caribbean 7
When contractors stand together, we win! Hear how ACCA advocacy defeated two EPA rules that could have crippled our industry. Based on FRACCA’s success in passing two bills in Tallahassee, imagine what's possible in your state. ACCA's Director of Government Relations and Advocacy, Chris Czarnecki, and FRACCA Lobbyist Edward Briggs will share the strategies that paid off in 2023, threats and opportunities on the horizon, and seek your feedback on what we should prioritize in the year ahead.

FL CE Course #0609057 BSP
Edward Briggs, FRACCA Lobbyist
Edward Briggs, FRACCA Lobbyist
For nearly 10 years, Edward Briggs has played an integral role in policymaking across Tampa Bay and the State of Florida. As Vice President of Government and Community Affairs at RSA, Edward works extensively in education, workforce and business development, healthcare, and construction, among other policy areas. He has been instrumental in passing regulatory reforms that allow Floridian businesses and schools to prosper.

Edward has worked as a political consultant for both local and state campaigns. Prior to joining RSA in February 2013, Edward was the Grassroots Coordinator for Senator Tom Lee’s campaign and served as his Legislative Aide during the transition to Tallahassee. Before taking that position, Edward worked for the Republican Party of Florida in Tallahassee in Senate Campaigns. His outstanding work ethic and can-do attitude in this position directly led to his selection to help coordinate Senator Lee’s campaign. In 2018, Edward was recognized by the Brevard County Sheriff's office with a Distinguished Merit Award for his work in fixing a legal loophole to prevent child exploitation.
Chris Czarnecki, ACCA
Chris Czarnecki, ACCA
Chris Czarnecki is the Director of Government Relations and Advocacy at ACCA. He has worked on a range of policy initiatives, including energy and efficiency, small business, taxes, workforce development and labor, the environment, and education. Chris previously worked for Congressman Jim Sensenbrenner of Wisconsin and began his career on the Hill in the office of Speaker Paul Ryan. He earned a bachelor’s degree from Marquette University, majoring in Political Science. In 2021, he was named a ‘Top 40 Under 40’ professional in the HVAC-R industry by ACHR News. Chris lives in Washington, D.C.
4:15pm - 5:15pm
Breakout Sessions
IRA Rollout Across America: Efficiency Rebates to Grow Your Business
Grand Caribbean 1-2
As more details continue to crystalize about the Inflation Reduction Act (IRA), join industry leaders from across the sector for a discussion on expectations surrounding the state rebate program rollouts, anticipated contractor qualifications, and required energy modeling, including:

• Which states are the predicted first movers?
• The timeline of prep to execution in the largest states
• Contractor qualifications for participation
• A full review of how to be best prepared, including essential documentation for contractors.
• Consumer-facing tools and models to aid you at the kitchen table when meeting with homeowners.

Join Cynthia Adams, CEO and co-founder of Pearl Certification, alongside Maddie Koewler, senior program manager, NASEO, Steve Skodak, CEO of BPA, and Kara Saul Rinaldi, President and CEO of AnnDyl Policy Group as they lead us through the IRA and how to maximize its benefits for your business. Terry McIver from Contracting Business will moderate.
Cynthia Adams, Pearl Certification
Cynthia Adams, Pearl Certification
As the founder of nonprofit and for-profit businesses, Cynthia Adams' focus has consistently been on growing the cleantech industry. She has raised grant and investor funding, developed product from the first discovery interview to sale, hired great teams to execute on the vision, and won a leadership award at a national conference. Her passion and focus is growing Pearl Certification, a company she co-founded that is changing the way people improve and sell homes.
Maddie Koewler, NASEO
Maddie Koewler, NASEO
Maddie Koewler supports NASEO’s buildings program, where she provides assistance to state energy offices and works on the development of building energy codes, residential energy labels, and equity in the proliferation of clean energy and energy efficiency. Prior to NASEO, Ms. Koewler worked at the U.S. Department of Energy’s Building Technologies Office within the Office of Energy Efficiency and Renewable Energy implementing residential energy efficiency programs. Ms. Koewler has a Bachelor of Arts in political science and economics from Kent State University.
Steve Skodak, BPA
Steve Skodak, BPA
Steve Skodak is the Chief Executive Officer of the Building Performance Association. In this role, Steve is responsible for the overall strategic operation, management, and administration of all staff and activities. He works closely with the board of directors to realize the association’s mission and vision for the future.

In his 30 years of management, Steve has gained extensive executive-level experience working with a diverse group of allied professions to develop membership strategies. Most recently, Steve was Executive Director and Chief Executive Officer of the Painting Contractors Association where he led efforts to modernize the association and restore financial stability. Prior to that, he held successive executive positions with the YMCA, Optimist International Foundation, and the Crohn’s & Colitis Foundation of America.

Steve holds a bachelor’s in communications and marketing from Missouri State University and is a Certified Association Executive and Certified Fundraising Executive. He has served on several organizational boards and volunteer panels, including the Saint Louis Council of Charitable Gift Planners and United Way.
Kara Saul Rinaldi, AnnDyl Policy Group
Kara Saul Rinaldi, AnnDyl Policy Group
Kara Saul Rinaldi , Kara is the President and CEO of the AnnDyl Policy Group, an energy and environmental strategy firm that specializes in policy solutions to advance smart, efficient, and renewable energy technologies. With over twenty-five years of experience in advocacy strategy, lobbying and media relations, Kara is a leading energy and climate policy expert. She has directed national policy, communications, and grassroots campaigns aimed at the Administration and Congress on tax, appropriations, and authorization issues for national and international corporations and non-profit organizations. Kara has testified before Congressional and state legislative committees, led delegations to the UNFCCC climate negotiations, and authored numerous papers on energy efficiency, climate change, and smart technology. Prior to founding AnnDyl, Kara worked on climate and energy policy in the for-profit and non-profit sectors after beginning her career as a legislative staffer on Capitol Hill. Kara holds a master’s degree from the London School of Economics and a bachelor’s degree from the University of California, San Diego.
Become a Coach Leader
Grand Caribbean 3-5
In this session, Bryan Dodge will teach you how to become a coach leader, where you will learn:

• How to attract, develop, and keep top performers who will become coach leaders.
• How to increase productivity and retention through Coach Leadership.
• The biggest differences between leadership and coaching principles.
• The #1 skill a coach leader must master.
Bryan Dodge, Dodge Enterprises
Bryan Dodge, Dodge Enterprises
Bryan Dodge’s 30-plus years in the business development and consulting industry have enabled him to become one of the most sought-after commodities in the country! His company, Dodge Development Inc., has a proven track record of helping businesses and associations overcome adversity, build their organizations, and achieve their goals. Not only is Bryan an expert at helping businesses identify problem areas, but he is especially proficient in equipping them with all the tools they need to grow and prosper.

Bryan’s professional history started with a company he created in the early 90s called “The Results Educational Network.” It included alliances with some of the nation’s top speakers and trainers, including Zig Ziglar, Brian Tracy, Jim Rohn, and Tony Robbins. The mission was to strengthen every aspect of what businesses were made of, including the most important asset: its people!
Heat Up Your Marketing Strategy: The Essential Tools and Tactics for HVAC Business Growth
Grand Caribbean 8-10
In the contemporary era, HVAC and related businesses must recognize the significance of effective marketing strategies. In this session, AJ Sonnick, Founder and CEO of ONE18MEDIA, will emphasize the crucial role of investing in marketing and guide businesses on successful implementation. Participants will gain insights into tools facilitating lead conversion, customer tracking, maintaining client relationships, and enhancing online visibility. By the session's conclusion, attendees will be equipped with the knowledge to harness digital marketing for business growth and improved return on investment (ROI). AJ will underscore the pivotal role of marketing in today's digital landscape, shedding light on tools like chat, call tracking, and website optimization for converting leads. Additionally, he will stress the importance of customer engagement through email marketing, social media, and other channels, offering practical tips for optimizing digital presence and measuring ROI effectively.
AJ Sonnick, ONE18MEDIA
AJ Sonnick, ONE18MEDIA
AJ Sonnick is the owner of the digital marketing agency ONE18MEDIA, which he founded in 2014 - a Long Island, NY based company. His career started in video production and IT - producing, managing, and directing alongside a team. After working in marketing for a bit, he took those skills and started ONE18MEDIA in order to help bring success to others.

AJ and his team are invested in their client’s success by providing innovative digital marketing strategies, powered by data and driven by smart ideas. Helping business owners grow is something AJ is passionate about and bringing them success through marketing.
Why Ducts Drip: Conductsation with Rick Sims
Grand Caribbean 11-12
Conductsation explores the forces and physics of duct condensation and various strategies to minimize or eliminate. Led by Past FRACCA President, Rick Sims, this course will review ducts of various materials that cannot be located within conditioned space in Climate Zones 1 and 2. Increase proficiency in diagnosis of moisture related issues in Climate Zone 1 and utilize better installation and service methods for duct and equipment installations. Also, improve accuracy in assessment of moisture using data and implementing improvements, making sure you are correct when offering expert opinions.
Richard
Richard "Rick" Sims, Past FRACCA President
Rick Sims was state certified as a Florida Mechanical Contractor in 1984 and has served as a SW Florida technical instructor since 1987. He served directly in the classroom as well as a SWF ASHRAE Student Chapter Liaison and as an organizer and promoter of educational events. He is a BPI accredited Building Envelope Specialist and Building Energy Analyst and a Class 1 Florida Energy Rater.

Rick is author of the 2010 SWACCA Blower Door / Duct Blower Workshop curriculum. He served as FRACCA 2019-20 President and Board Member, 2011 President of SWACCA, and serves on the education committee. Rick and Rickie Sims own and operate Johnson’s Air Conditioning Inc. in Naples Florida; third owners of Naples Longest Established Air Conditioning Company.
Top 5 Employment Issues in the Construction Industry (FL CE Course)
Grand Caribbean 7
Securing top talent is imperative in the construction industry, and considering professionals from outside the U.S. for roles such as engineers or skilled builders can be advantageous. However, navigating employment immigration comes with potential pitfalls. In this session, a Tampa-based employment immigration lawyer sheds light on the prevalent immigration employment mistakes in Florida, offering insights on prevention strategies and guidance on handling notices related to employee sponsorship.

FL CE Course #613630 R & L
Tray Batcher, Adams and Reese LLP
Tray Batcher, Adams and Reese LLP
Tray Batcher is a board-certified construction lawyer by The Florida Bar, representing clients in all aspects of construction law, including collections, contracts, lien law, bond law, construction defect litigation, OSHA defense, and licensing. Tray is recognized by his peers among Florida Super Lawyers® Rising Stars and Best Lawyers® Ones to Watch in Construction Law and Litigation: Construction.
5:30pm - 7:30pm
Copeland Party: Tropical Island HVAC Celebration
Cayman Court Pavilion
Join us for live music, tropical drinks, and food! Stop by Copeland’s booth #227 to see how we’re unlocking the future of HVAC one cutting-edge, sustainable solution at a time. You’ll receive an entry key to join our celebration and try your luck at unlocking our giveaway treasure! We hope to see you there!

Thursday, March 14, 2024

7:15am - 1:15pm
Registration & Hub Open
8:00am - 9:15am
Breakfast with Champions
Grand Caribbean 6
Join Sarah Michel, along with a combination of past and present ACCA award winners and some of the industry’s best contractors, for roundtable discussions on various topics. Come prepared with questions and ideas. Pick their brains and learn how they took old and new problems, generated ideas to address them, and then introduced profitable solutions. They may lead the table, but YOU lead the discussion.
Sarah Michel, Velvet Chainsaw
Sarah Michel, Velvet Chainsaw
Sarah Michel is an Experience Architect who has been working in the meetings industry for over 20 years to create dynamic audience experiences. Her vast knowledge of next-generation learning and facilitation skills help design dynamic meetings that guarantee more participation, opportunities for networking and peer-to-peer interactions to assure a return on attendance. Sarah is Vice President of Professional Connexity for Velvet Chainsaw Consulting helping organizations deliver on the networking promise at face-to-face meetings. She is a Certified Speaking Professional (CSP) awarded by the National Speakers Association and a nationally recognized expert on networking and the creator of the NetWORTHing® process. Sarah has keynoted and facilitated for audiences and organizations around the world on how to be a more effective connector and the author of Perfecting Connecting©, A Guide to Mastering Networking in the Workplace and coauthor of the e-book, Conference Connexity. She lives with her family in Fort Collins, CO.
9:30am - 10:30am
Breakout Sessions
The Impact of the Legalization of Marijuana on the Industry
Grand Caribbean 1-2
With injury commonplace in this industry, many workers become addicted to opioids in an effort to combat pain and mental stress. It only makes sense that workers would attempt to medicate with a legal substance when given the opportunity. This creates a precarious situation for employers trying to keep their workforce safe while accommodating employees with medical needs. Your business will need to take a clear stance on legalized marijuana.
Tray Batcher, Adams & Reese
Tray Batcher, Adams & Reese
Tray Batcher is a board-certified construction lawyer by The Florida Bar, representing clients in all aspects of construction law, including collections, contracts, lien law, bond law, construction defect litigation, OSHA defense, and licensing. Tray is recognized by his peers among Florida Super Lawyers® Rising Stars and Best Lawyers® Ones to Watch in Construction Law and Litigation: Construction.
Opportunities for ACCA Contractors with Geothermal Systems
Grand Caribbean 3-5
The landscape of heating systems is evolving swiftly with a focus on decarbonization and beneficial electrification. This transformation opens up new avenues for contractors, particularly in the realm of ground source (geothermal) heat pumps. IGSHPA will provide contractors with the knowledge and resources to capitalize on the opportunities presented by this evolving sector.
Jeff Hammond, International Ground Source Heat Pump Association (IGSHPA)
Jeff Hammond, International Ground Source Heat Pump Association (IGSHPA)
Jeff Hammond is Executive Director at International Ground Source Heat Pump Association (IGSHPA). He is a member of ACCA, ASHRAE, AEE, ASAE, and is chair for the next edition of the ANSI/CSA/IGSHPA C448 Ground Source Heat Pump Standard. Jeff has a degree from Purdue University in Electrical Engineering Technology and a degree in Business Administration from the University of Saint Francis.
The Power of Effective Coaching
Grand Caribbean 8-10
Get ready to elevate your approach to employment development! Dive into the world of staff engagement and skill growth with Christyn Mueller leading the way. In this session, she will break down formal and informal coaching, explore effective coaching models, and discuss the essential skills you need. It's not your typical seminar – it's a practical guide to enhancing your team's capabilities and fostering enthusiasm in your organization. Join Christyn for an insightful journey that's bound to make a real impact on your managerial toolkit.
Christyn Mueller, Johnson Controls
Christyn Mueller, Johnson Controls
Christyn Mueller has spent the last 20 years in training and development with the last nine at Johnson Controls. In her current role, she manages a team of facilitators focused on sales and technical training development and deployment for customers and employees in the HVAC industry.
A Walk Through the Residential Design Series (ACCA Manuals J®, S®, & D®)
Grand Caribbean 11-12
While moving through the Residential Design Series following the Plans Examiner Review form, ACCA's Manager of HVACR Design Education Ed Janowiak will point out the obvious, the misunderstood, and how code applies in each manual. Over the years, it's become evident that many people have learned to design systems from sources other than the specific manuals. During this session, Ed will point out some things that you thought you knew, and maybe do. But you're going to have fun while discussing some things you might be surprised about.

* If you don't know what the Plans Examiner Review Form is, good. This will be an excellent opportunity to learn about it and how to implement it because when you need it, it can be your best friend.
Ed Janowiak, ACCA
Ed Janowiak, ACCA
Ed Janowiak is ACCA's manager of HVAC design education. He has more than thirty-five years of HVAC experience and more than twenty years of delivering technical topics from his time as the technical director at Eastern Heating and Cooling Council based out of Mt. Laurel, New Jersey.

Ed has over fifteen years of practical experience in the field as a service manager, technician, and installer working at various companies, and as the owner and president of Bramante Energy, Inc. He is a master HVACR licensed contractor in New Jersey, holds 5 NATE certifications, and serves on the NATE Technical Committee.
9:30am - 11:45am
Moving Forward With A2L R-454B from The Practical Application of R-22
Grand Caribbean 7
In this presentation, HVACR expert Don Gillis delves into the R410A transition, emphasizing key milestones and exploring the physical properties of potential replacements like R32 and R454B.

FL CE Course #613308 GEN 2 Hours
Don Gillis, Chemours
Don Gillis, Chemours
Don Gillis is a technical trainer at Chemours. Prior to his work with Chemours, he was a training specialist and HVACR instructor for Copeland. He has more than 30 years of experience in the industry, having been an installer, sales and service manager, and service technician.
10:45am - 11:45am
Breakout Sessions
How to Derail an Acquisition
Grand Caribbean 1-2
Ryan Kletz, One Hour Heating & Air Conditioning
Ryan Kletz, One Hour Heating & Air Conditioning
Ryan Kletz is Vice President at Classic Air's One Hour Heating and Air Conditioning in Virginia Beach, VA.

Ryan has a Bachelor's Degree from Old Dominion University and started his career working for Enterprise Rental Car, before joining the family HVAC business in 2008. He has been an active member of ACCA for more than 10 years, and has served on ACCA Events committee since 2018, chairing it since 2020, and received ACCA's Distinguished Service Award in 2022.
Van Safety: A Critical Consideration (FL CE Course)
Grand Caribbean 8-10
This course will cover the considerations a company should make when upfitting a van. It will include how a company’s approach to upfitting a van can impact risk management, employee retention, and the bottom line. The considerations presented will be reinforced through the case scenarios of accidents and near misses in the vocational work environment.

FL CE Course
Jon Bezon, Adrian Steel
Jon Bezon, Adrian Steel
Jon Bezon has spent most of his career in B2B sales and sales management, starting in 1987 with Cellular One of Northeast Ohio. Jon was a cellular sales pioneer back when convincing someone that they needed a cellular phone was the hardest part of the job. In 2007, Jon joined Adrian Steel Company as the Northeast Regional Sales Manager. During his ten years as a Regional Sales Manager, a substantial sales growth was achieved in the Northeast region.


Throughout his career, Jon has held various sales management positions in the telecom industry and at Adrian Steel, he has owned and operated a chain of self-designed Pizza Shops. Over the past 16 years, he has continued his sales and management growth with Adrian Steel Company.
The Elephant in the Room: Latent Control
Grand Caribbean 11-12
Ask AI about latent moisture, and you’ll get something like, “If left uncontrolled, latent moisture can lead to elevated humidity levels, condensation issues, and the growth of mold and bacteria, which can negatively impact indoor air quality and occupant comfort.” That sounds like a lawsuit, but most of us ignore it when we design residential mechanical systems. This is because we often have a false sense of security regarding apparent excess latent capacity when we follow the Manual S® process, and we trust variable speed systems will effectively ramp down to match the load.

In this session, David Treleven will discuss interior moisture and the systems that control it. We will review interior moisture setpoints, looking at risk in terms of comfort and IAQ, and examine different systems to keep the interior moisture where we want it. In addition, he will discuss system interactions, application of supplemental dehumidification, proper AC setup for humid climates, dehumidification modes, and controls.
David Treleven, Loblolly Building Science and Appalachian State University
David Treleven, Loblolly Building Science and Appalachian State University
David Treleven has been in the building science and HVAC research field for 15 years and in construction more broadly for two decades. He understands the people, processes, and materials that must work together to implement successful building systems. David is the principal of Loblolly Building Science and an adjunct lecturer in the Building Science Department at Appalachian State University. He operates a direct-to-consumer premium dehumidifier company, Delta H IAQ.

David believes in using data to make decisions and aims to educate others about data-driven decision-making in the built environment. He has been active in ASHRAE 62.2 on the Humidity Working Group and is a member of ASHRAE 46P: Design and Construction Practices for Controlling Humidity in Residential Buildings. He has worked in R&D, product development, and innovation for HVAC manufacturers and as a consultant to utilities and builders.
EPA Update: 608 Refrigerant Management Program and Rulemaking
Grand Caribbean 3-5
Get the latest updates on the refrigerant transition and EPA rulemaking under the American Innovation and Manufacturing (AIM) Act, including how it will impact you and your business.
James Casey, Environmental Protection Agency (EPA)
James Casey, Environmental Protection Agency (EPA)
James Casey is the program manager of the CAA 608 Refrigerant Management program within the Stratospheric Protection Division at the Environmental Protection Agency. James is a graduate of Texas A&M University, with a Bachelor of Science in environmental studies
12:00pm - 1:30pm
Ideas into Action with Ken Goodrich (Lunch)
Grand Caribbean 6
Arriving at the closing luncheon of ACCA 2024, you’ll be overflowing with ideas to optimize your business and motivate your team, but how do you translate ideas into action? Join HVAC superstar Ken Goodrich for an inspiring and interactive session about the 7 Centers of Management Attention he used to improve broken businesses and Goettl-ize the nation. You’ll be challenged to develop management systems that translate the ideas of the conference into repeatable business processes and hold your team accountable.

Management is no different than fixing an air conditioner; it is a skill you must learn and practice until you’re good at it. Ken will be the first to tell you he didn’t have the skills needed when he got started. Ken will team up with Mike Caito of MAP Consulting to share some ideas for how to get the training and tools you need to understand your goal as the founder of the business, focus on going in that direction, and document it.

*Lunch will be served.
Ken Goodrich
Ken Goodrich
Goettl’s current Board Chair and former CEO, Ken Goodrich, has childhood memories strongly tied to Goettl. He remembers holding his father’s flashlight while he completed jobs on air conditioning units and recalls his admiration for the longevity and quality of Goettl products. In 2013, Ken purchased Goettl Air Conditioning and has since expanded the company to locations including Tucson, Austin, San Antonio, Las Vegas, and across Southern California, with plans to continue growing nationally.

Ken also serves as a member on Nevada’s Governors Workforce Development Board (GWDB).

Michael Caito, MAP Consulting
Michael Caito, MAP Consulting
Michael Caito is the owner and CEO of Management Action Programs, Inc. (MAP). A visionary, nose-to-the-grindstone leader, Michael’s entrepreneurial roots date back to the early 1990s when he joined two partners in launching Restaurants on the Run with a mere $6,000. Michael spent the next 20 years building that business through a strategic lens, adopting MAP’s accountability system along the way. When the company sold in 2015, it was valued at 12x EBITDA and scaled 10 markets, 600 people and $40 million in revenue.

A self-taught business student, Michael practices proven management methodologies. Known as a “metrics guy,” he’s big on data, using it to measure progress and get breakthrough results. He also thrives off sharing lessons learned. A member of Entrepreneurs’ Organization for 20+ years, he’s served as a past Global Chairman and traveled to over 25 countries, engaging with countless company owners and organizations. Michael is also active in the Young Presidents’ Organization (YPO). In December 2017, Michael purchased MAP, the very company that helped him so much over the years. Now at the helm, he’s set his sights on developing MAP’s people and expanding its footprint globally.

The father of three young boys, Michael coaches their athletic teams and yet still carves time out for himself to exercise regularly and mountain bike whenever he can.